The 3 Measures of Success in Business
In nearly 40 years of helping ranchers improve their land, their businesses and their lives, I’ve found that there are three things we need to measure to determine the success of a ranch business, or any business for that matter. They are: Profit, Effort, and Fun. Let’s take a quick look at each of these. […]
Sustainability: What’s In A Name?
Maybe it’s just semantics, but I think the words we choose are important. 40 years ago, when I was in college, “sustainable agriculture” was a revolutionary concept. Forward-thinking universities created Sustainable Agriculture Departments. Most farm and ranch kids enrolled in the Animal Science or Crop Science programs while the hippies enrolled in Sustainable Agriculture. But […]
You may own your job if…
In the last ProfitTips I asked you if you owned a business or a job. I offered Robert Kiyosaki’s criteria from his book Cash Flow Quadrant: Could you leave for a year and come back to find your ranch working even better than when you left it? If so, Kiyosaki says you own a business. […]
Ranching with Nature
North American livestock producers are the most productive in the world. We are also the least profitable. Could it be that our battle to increase production is the reason for economic failure? We are engaged in a cold war with nature. We are armed with an impressive arsenal. We seed and fertilize and spray and […]
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