The WOTB Test
Most people blame things beyond our control like the weather, government regulation, low commodity prices and increasing costs for their failure to make a healthy profit. These are the things most often discussed at producer meetings and in the coffee shop. These are also things we can do little about. Making them the scapegoats for […]
Read MoreThe Value of Gain & Grass
Wally Olson is a rancher from Vinita, Oklahoma. He has a profitable cattle trading enterprise based on the Sell/Buy marketing principles popularized by Bud Williams. At the foundation of Wally’s operation is an understanding of the value of grass and the value of gain. Wally is quick to point out that he doesn’t limit his […]
What Does Mom Want?
We use a process at RMC to help families and business teams create a shared vision and a plan to achieve it. We start by asking a very basic question: What do you want? Each participant answers individually by writing several short statements describing how they’d like things to be in three to five years. Once […]
The Great American Tragedy
In an earlier ProfitTips column I wrote about a young couple who, after attending a Ranching For Profit School, came home to meet a brick wall of resistance from the folks. The couple wrote, “They were very upset when we showed them the numbers and compared them to the RFP benchmarks. We proposed several […]
Read MoreThere’s Nothing Wrong With A Hobby
The Ranching For Profit School is intended for ranchers. But every year some people who want to get into ranching attend the class to build a business plan to test the feasibility of pursuing their dream. A week hasn’t gone by in the last couple of years when I haven’t had an email or phone […]
Top 10 Challenges In Ranching
In the last ProfitTips I asked you to share the challenges you face in ranching and share you did. Here is your list of the top 10 challenges facing your ranch: #10: We have a victim attitude We will never succeed if all we do is blame others for our failures. Self-proclaimed victims abdicate […]
Read MoreSurgery with a Chainsaw
Ranching For Profit School instructors work with people in the evenings after class to help them apply the tools they learn in the school. A lot of people take advantage of these sessions to project their stock flow, calculate enterprise gross margins and project profit or loss for their ranch. When you throw in the […]
Read MoreHard Work Isn’t All It’s Cracked Up To Be
The best day of my life was the day my first child was born. He was delivered through an emergency C-section. I was surprised when they invited me to scrub up and be right by Kathy’s side as the doctor made the incision and gently lifted Jack out of her body. I don’t think I […]
Ranching with Nature
North American livestock producers are the most productive in the world. We are also the least profitable. Could it be that our battle to increase production is the reason for economic failure? We are engaged in a cold war with nature. We are armed with an impressive arsenal. We seed and fertilize and spray and […]
Read More