Profit – What is it Anyway?

At the Ranching for Profit School since we talk about profit, we believe we better define it. We ask the participants at the school to come up with a definition of profit, they usually respond with something like Income – Expenses = Profit. Let’s play with that definition some and see how it works. If […]
Read MoreGet Better Before Getting Bigger

Our busy season of conducting Ranching for Profit Schools has just begun. Last week, I had the pleasure of dropping in on the school in Abilene, TX and meeting some outstanding participants. It is always an honor to be trusted enough to be invited to help a business discover a new path forward that will […]
Read MoreFall is Planning Time

As fall work wraps up for most in cow country, now is the time to start planning for next year. Here are a few essential pieces of that plan: Gross Margin projections and analysis of key enterprises Overhead projection and analysis Profit target setting and how profit will be used Grazing plan for next year […]
Read MoreA Good Day

Yesterday was a good day. We pulled bulls from a group of cattle, I’ve been custom grazing for long-time customers who are now friends. The day started early with some neighbors loading horses before first light and making our way up the mountain to the pasture. After riding a circle, we had 3 of the […]
Read MoreHaving the Courage to Talk

I’m extremely fortunate that I have the pleasure of working with an exceptional group of clients and colleagues. Those who choose to attend the Ranching for Profit School are already a cut above the average agricultural business operator. They are above average because they have chosen to make a significant investment in themselves along with […]
Read MoreHealthy Land, Happy Families and Profitable Businesses: Stan Parsons’ Legacy

Hazel Parsons emailed me last Wednesday that her husband, Stan, died earlier that day from Covid-19 related pneumonia. I sat staring at the email, absorbing the news and trying to imagine what my life would have been like had I not met Stan. I first heard of Stan Parsons when I was an undergrad […]
Read MoreThe Next Generation of Passionate Ranchers

Last week, in partnership with Wally Olson and the Plank Stewardship Initiative, we hosted the first ever Young Adult Ranching for Profit Workshop. We had 48 youth from 17 states in Sheridan, Wyoming for an incredible four days! The energy, enthusiasm, and passion these young people have for ranching and agriculture was contagious. Several times […]
Read MorePlanning in a Volatile Market

The landscape for marketing your products is changing so quickly it is hard to keep track of the changes that occur on almost a daily basis. I’m tired of hearing the term “uncertain times” during the coronavirus pandemic. Has there ever been “certain times”? Definitely not when it comes to ag markets! I’ve been spending […]
Read MoreGet Outside Your Area

Are you happy with the results your business is producing? If you want different results, you need to act differently. In order to act differently, we must think differently. If you think producing big calves is the secret to a profitable ranch, you will take actions to produce big calves. At the Ranching for Profit […]
Read More