Going Backwards Working for Wages

I was having a conversation with a ranch family the other day about doing their own trucking. They haul cattle to corn stalks and back each year, so they hire […]
Read MoreProfit – What is it Anyway?

At the Ranching for Profit School since we talk about profit, we believe we better define it. We ask the participants at the school to come up with a definition of profit, they usually respond with something like Income – Expenses = Profit. Let’s play with that definition some and see how it works. If […]
The Power of a Profit Target

Having a clear target is a powerful thing. A few years ago, I led my son’s scout troop to climb Longs Peak in Colorado. We hit the trail about 2:30 AM and watched the sun rise while sitting above the tree line. As we entered the most difficult stretches, we all struggled at different times. […]
Fall is Planning Time

As fall work wraps up for most in cow country, now is the time to start planning for next year. Here are a few essential pieces of that plan: Gross Margin projections and analysis of key enterprises Overhead projection and analysis Profit target setting and how profit will be used Grazing plan for next year […]
Planning in a Volatile Market

The landscape for marketing your products is changing so quickly it is hard to keep track of the changes that occur on almost a daily basis. I’m tired of hearing the term “uncertain times” during the coronavirus pandemic. Has there ever been “certain times”? Definitely not when it comes to ag markets! I’ve been spending […]
The Value of a Day

What value does your business need to produce every day? Are you focusing on the right things to achieve this? At the Ranching for Profit School we teach participants how […]
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