Tag: direct cost

A Strong Gross Margin

cow with horns

If you’re ranching for profit, there is one way to define “a good cow”. She has a strong gross margin. In much of my writing and speaking it might seem that I’m not a fan of cows. But I enjoy cows like most people. My family runs cows each summer for a long-time custom grazing […]

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Allocation of Overheads is a Bad Idea

cow tractor

The team here at RMC has been busy holding Ranching for Profit Schools in several locations. At these schools, a good part of classroom time is spent teaching and applying the Ranching for Profit Economic Model. This is our trademark way of doing an economic analysis of the ranching business, but the fundamentals apply to […]

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The Profit Tree

There are only three things anyone, anywhere in any business can do to increase profit: Decrease the overhead costs Improve the gross margin per unit Increase the turnover (the number of units)   Only one of these three things is the most important at any particular time. If high overheads are the problem, increasing production […]

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