Productive But Not Profitable
North American agriculture could be described in one statement. “Productive but not profitable.” For decades the primary messaging to farmers and ranchers has been to become more productive. You see it everywhere, from the magazines, to the radio ads, to the messaging in our youth development programs. “It’s your responsibility to feed the world. Less […]
Read MoreFocus on What We Can Control
When the US Air Force Thunderbirds perform a formation roll maneuver the slot pilot is surrounded on all sides in close formation by other aircraft. He maintains his position by intense focus on a point of the aircraft next to him. He can’t be distracted by watching the aircraft behind him. The pilot focuses only […]
Essentialism
Each fall and winter our Executive Link meetings start with a continuing education program. We usually reach for something outside the ranching world that our members would not otherwise be exposed to. Often this is a book from business management circles. This fall our book is Essentialism: The Disciplined Pursuit of Less by Greg McKeown. […]
The Next Generation of Passionate Ranchers
Last week, in partnership with Wally Olson and the Plank Stewardship Initiative, we hosted the first ever Young Adult Ranching for Profit Workshop. We had 48 youth from 17 states in Sheridan, Wyoming for an incredible four days! The energy, enthusiasm, and passion these young people have for ranching and agriculture was contagious. Several times […]
Having a Ranch AND a Life
A friend included me in an email chain informing us of a farmer he knew who recently took his life. I don’t pretend to begin to know this man’s pain or anything about his situation. But the story struck me as beyond sad. Responses in the email chain spoke of the stress of farming, peer […]
What Does Mom Want?
We use a process at RMC to help families and business teams create a shared vision and a plan to achieve it. We start by asking a very basic question: What do you want? Each participant answers individually by writing several short statements describing how they’d like things to be in three to five years. Once […]