Healthy Land, Happy Families and Profitable Businesses

“Everyone who is serious about improving the way they run a ranching business and wants it to be more enjoyable should read this book.”
–Burke Teichert,
Teichert Management and Consulting

Essays to Improve your land, your life, and your bottom line

It Doesn’t Matter If You Hit the Bull’s Eye If You’re Aiming at the Wrong Target!

North American ranchers are the most productive and the least profitable in the world. Most ranches operate at an economic loss and rely on off-farm income, free family labor and other personal subsidies to survive. It doesn’t have to be that way. Like thousands of Ranching For Profit School alumni, you can improve your land, your life and our bottom line!
Learn to:

  • Work less and make more by working with nature.
  • Apply grazing strategies Ranching For Profit School alumni have used to double the productivity of their ranches while drastically reducing labor and costs.
  • Use the three “secrets” for increasing profit, set a profit target and build a plan to achieve it.
  • Overcome disagreements in family businesses and work as an effective team.
  • Bring the kids into the business the “right” way.

$25 (+shipping & handling)

View cart
“I believe ranch sustainability has three legs: people, planet and profit. David Pratt covers each of these in this book as he challenges us to think, plan and rethink. If you are serious in wanting your ranch business to be successful/sustainable, then this is an important read.”
–Wayne Fahsholtz
Padlock Ranch CEO and President

Additional information

Weight 14.8 oz
Dimensions 10 x 7 x 1 in