Cow Depreciation – Don’t Follow a Recipe

There has been quite a bit written about managing cow deprecation over the past few years. In simple terms cow depreciation is the reduction of value of a cow from its height of value until it is sold for salvage. I’m glad this often hidden cost is getting attention and that ranchers now see this […]
Beauty in Simplicity

We tend to overcomplicate things. A simple business that does a few things well and at scale, is a thing of beauty! It is easy to get caught in the trap of doing lots of small things. After all, if someone is making money on the calves I sell, maybe I should background them myself? […]
4 Strategies to Improve Gross Margin per Unit

As a student in my very first Ranching For Profit School I was told to make sure I was shooting at the right target before taking aim. That’s common sense. But it’s not commonly practiced. Livestock producers are great marksmen, but they are often shooting at the wrong target. The target most producers aim at […]
Read MoreSustainability: What’s In A Name?

Maybe it’s just semantics, but I think the words we choose are important. 40 years ago, when I was in college, “sustainable agriculture” was a revolutionary concept. Forward-thinking universities created Sustainable Agriculture Departments. Most farm and ranch kids enrolled in the Animal Science or Crop Science programs while the hippies enrolled in Sustainable Agriculture. But […]
How Much Can You Afford To Spend On Feed?

A midwestern University specialist recently wrote a column for a leading beef industry magazine claiming that winter feeding is the biggest expense in most cow/calf enterprises. That may be true in most cow/calf enterprises, but I doubt it’s true for any of the most profitable cow/calf enterprises. The specialist offered suggestions to “reduce feed costs […]
5 Keys to Quality Cattle

A popular industry magazine found its way to my desk this week. An article that described five essential “wisdoms” for producing quality cattle piqued my curiosity. According to the author, the first key is “Be fanatic about animal health.” Key number two is “Pay the extra money for a good bull and build a reputation for […]