ABOUT RMC

OUR
team

• OUR INSTRUCTORS

  Ranching For Profit School instructors have a well-deserved reputation for excellence. Each RFP teacher has a rich practical background in ranching. They spend two years learning the RFP curriculum and the RFP teaching processes before they teach their first class. They use a number of highly effective classroom techniques, real-life case studies, and a healthy dose of humor.

  
  Dallas Mount is the owner of Ranch Management Consultants (RMC) home of the Ranching for Profit School and the Executive Link program. Dallas has led RMC since 2019 and worked with hundreds of ranchers across the US, Canada and Australia to position their business for economic profit and ecologic health. After working with University of Wyoming Extension for 18 years, Dallas started teaching the Ranching For Profit School in 2012 and quickly established himself as an elite instructor. Dallas hold a BS and MS from Colorado State University and has spent time working in cow-calf, feedlot, yearling, haying and grazing operations. Dallas, his wife Dixie, own and manage a grazing operation near Wheatland, WY. RMC is focused on creating profitable businesses, with healthy land and happy families.

  

  Dave Pratt is one of the most sought-after speakers on sustainable agriculture and profitable ranching in the world today. He has taught the Ranching for Profit School in the United States, Canada, Mexico, Australia and Africa.

  Dave grew up on a small ranch and worked for cattle and sheep ranchers in Northern California where he learned ranching from the bottom up. In addition to his practical roots, Dave holds BS and MS degrees from the University of California and Washington State University. A Range and Livestock Advisor with the University of California Cooperative Extension Service for 15 years, Dave researched cell grazing and strategic issues impacting the sustainability of ranches.

  In 1991 Dave began working with Stan Parsons, the founder of Ranch Management Consultants. He started teaching the Ranching for Profit School in 1992. When Stan retired in 2001, Dave and his wife Kathy, bought RMC. In 2019 after many successful years they sold the company to Dallas Mount.

  John Locke is a partner in the Locke Division of JD Hudgins located in Hungerford, TX. John is a gifted instructor and connects with participants because he has been in their shoes. John grew up raising registered Brahman cattle and still is heavily involved in the family’s business, but knew there was more to ranching than raising quality cattle. John and his family got involved in Ranching for Profit and were members of Executive Link for 6 years during which time John took on a larger leadership role in their business and has become a leader in regenerative grazing. John is passionate about the principles taught at Ranching for Profit and has experienced firsthand the transformation of the application of those principles can make in a ranching business.

  Melinda Sims graduated from the University of Wyoming in 2000 with a degree in Animal Science, focusing on production. While at UW she met and married her husband, Shanon. After college they began working for the family business, Sims Cattle Company, in McFadden, Wyoming. They have two children, a son, Kagan, and a daughter, Jentry, who are the fifth generation on the ranch. Throughout her 22 years on the ranch, Melinda has become very involved in every aspect of ranching, from daily management of animals and land to long term planning and business management. She attended Ranching For Profit in 2020 and 2021, and has been an Executive Link member for 2 years. Melinda strives to understand holism, how it applies to Sims Cattle Company. She has worked diligently with Shanon and his family to breed profitable cattle that work in their environment using Ranching for Profit principles.

  Shanon Sims was born and raised on a holistically managed, family owned cow/calf and stocker operation in southeastern Wyoming. The Sims family motto is “never stop learning” and he has fully embraced that philosophy, earning a BS in Animal Science from the University of Wyoming, completing Ranching For Profit twice, Holistic Management training twice, the High Plains Ranch Practicum once, along with many workshops and hosted educational opportunities. Through all of this, he has learned that the best way to learn is to share experiences (especially failures), ideas, and theories. He operates Sims Cattle Company, LLC along with three other generations currently active (though in varying degrees!) in the business. Shanon and his wife, Melinda, were active in Executive Link for two years and used that time create a business that is (hopefully) attractive to their children, Kagan and Jentry.

  Jordan Steele is director of operations for RMC. Jordan grew up on a cow-calf operation near Aladdin, WY before completing his Master’s Degree in Agricultural Economics at the University of Wyoming. After college, Jordan worked for the Kansas Farm Management Association through Kansas State University for 7 ½ years where he specialized in agricultural business recordkeeping, financial analysis and interpretation, and income tax preparation for farmers and ranchers in 17 counties of NW Kansas. Being familiar with Ranching for Profit principles since college, Jordan attended his first full RFP school in 2017 and was instantly hooked on how well the program delivery ties together the people, money, and production areas of ranching.
  Jordan and his wife Jori welcomed their first child in August 2022 and are excited to be back in the Cowboy State of Wyoming. Both have a heart for lifelong learning and continue to improve on their own ranch management skills. In their free time, Jordan and Jori enjoy team roping, hunting, and anything else horseback.

• OUR FACILITATORS

  Experienced facilitators guide new Executive Link members through their first board meetings and are present for about 50% of the meetings for tenured boards. The tools and processes they use ensure productive meetings with powerful results.

  EL members receive access to training materials on several effective facilitation tools and develop skills through practice using these tools. These prove valuable not only in the Executive Link boardrooms, but also in navigating difficult family conversations, and to facilitate meetings in community or industry organizations.

  Ranching For Profit Instructors are present at most EL meetings to serve as facilitators, we also use experienced alumni of RFP and EL as facilitators. Some of these alumni include:

  Andrew Morris grew up in Ohio on a beef and crop farm. He attended Ohio State University, Ag Tech Institute, majoring in beef management. When he married his wife Abby in 1996 they began their own beef operation with registered and commercial cow/calf and a retail grass finished beef enterprise. While searching for ways to improve their business they found RMC and attended their first Ranching for Profit School in 2017. Armed with new tools and a desire to expand the business, Andrew retired from a firefighting career and moved their operation to southeast Oklahoma in 2018 and began ranching full time. With the help of Abby and their 3 children Cole, Josie, and Lane they developed a working ranch from the ground up with cow/calf, small ruminant and hunting enterprises. Andrew and Abby have been Executive Link members since 2019 and credit much of their success to the program. Andrew is passionate about the experience he has had in EL and is excited to be able to share the same opportunities with others. Andrew and Abby are taking advantage of their success and currently living near Salmon, Idaho and enjoying all that comes with life in the Rockies.

  Jennifer Brosius grew up on a farm/ranch near the Platte Valley in Nebraska. She graduated from Chadron State College in Nebraska with a major in Agri-Business. Jennifer started her career in the banking business as a teller then worked her way into credit analysis and agricultural/commercial lending before moving into human resources. In 2019 Jennifer and Robert transitioned from leasing ranches to managing a large ranch in Southwest Nebraska. Jennifer is a full-time employee of the cow/calf and yearling ranch doing ranch analysis and serving as a day worker for the different herds.

  Robert Brosius grew up on a family ranch in the Sandhills of Nebraska. He holds a BS in Agri-Business and a minor in Animal Science. After college, Robert and his wife, Jennifer, started ranching on their own. Robert says, “This was when our real education started.”

  Robert and Jennifer attended Ranching For Profit school in 2006 and immediately started implementing the principles they learned there. With the RFP tools the Brosius Ranch cowherd grew and new opportunities arose. After 18 years of leasing ranches the couple has transitioned to managing a large ranch in Southwest Nebraska. The ranch employees 12 full-time employees, maintains three cow herds, raises their own replacement heifers and bulls as well runs their own steers along with purchased calves over as yearlings.

  Michelle Chapman ranches with her family in Northwest Oklahoma. She and her husband, Jesse, manage his family’s ranch as well as Michelle’s family ranch.  They have been managing the ranches for the past 20 years together. Jesse takes care of the production while Michelle does all of the financial side. Michelle uses her business and accounting degrees to do all of the financial side of the business and has a firm grasp of the RMC economic and financial procedures. They attended RFP school in Jan 2013 and immediately joined EL in Feb. They spent the next 7 years learning and growing their business through EL and the help of board members. Michelle has attended 3 of the RFP schools over the last 8 years. 

  Michelle and Jesse have 3 children, Caleb, Audra, and Aimee. Caleb has attended the youth RMC school as well as RFP school. Both of the girls have attended the Youth RMC school, Aimee has attended twice. The family has a firm belief in all that is taught and learned through RMC.  

  Greg Glenn, along with his wife Anna and their four children, live in central Maryland, just west of Washington D.C.

  After earning a BS Ag Economics from Virginia Tech, Greg started Rocklands Farm in 2010 on his family’s farm. It is a diversified operation including livestock production, direct to consumer meat sales, agricultural education, vineyard & winery, and events.

  As an EL member since 2017, Greg has enjoyed helping EL members challenge their paradigms, establish their mission & vision, define core value for the business, cherish quality of life balance, and utilize RMC processes to find clarity amidst complexity.

  

  Toby Holsted and his wife Heidi, along with their two children, Eli and Landry Kate operate a small ranch in SW Oklahoma. They run a mix of owned and custom cattle of various classes. Using sell/buy marketing and grazing plans to decide which class and how many. Along with a strong focus on timing so that the business works around the family, not the family around the business.

  Toby grew up on a large scale family owned stocker operation with a sizable farming enterprise. After taking RFP in 2014 and joining EL shortly after, he branched out on his own in order to implement the RFP principles. Toby was an EL member for 5 years and has taken the RFP class numerous times. In that time, he learned the value of simplification and the need to find and fix the actual problem, not just the symptoms.

  Dallas Mount is a Ranching For Profit School instructor and has been facilitating Executive Link meetings since 2012. He is experienced using the Ranching For Profit processes to help families define and quantify owner value, and create and implement plans to achieve it.

  Roger Ingram retired in 2017 after a long and distinguished career with University of California Cooperative Extension. Roger taught hundreds of ranchers how to use cell grazing to improve their land and increase their profit. Roger earned BS and MS degrees from Texas A & M. He’s been helping Executive Link members identify core problems and create plans to overcome them since 2006.

  John Locke is a partner in the Locke Division of JD Hudgins located in Hungerford, TX. John is a gifted instructor and connects with participants because he has been in their shoes. John grew up raising registered Brahman cattle and still is heavily involved in the family’s business, but knew there was more to ranching than raising quality cattle. John and his family got involved in Ranching for Profit and were members of Executive Link for 6 years during which time John took on a larger leadership role in their business and has become a leader in regenerative grazing. John is passionate about the principles taught at Ranching for Profit and has experienced firsthand the transformation of the application of those principles can make in a ranching business.

  Shanon Sims was born and raised on a holistically managed, family owned cow/calf and stocker operation in southeastern Wyoming. The Sims family motto is “never stop learning” and he has fully embraced that philosophy, earning a BS in Animal Science from the University of Wyoming, completing Ranching For Profit twice, Holistic Management training twice, the High Plains Ranch Practicum once, along with many workshops and hosted educational opportunities. Through all of this, he has learned that the best way to learn is to share experiences (especially failures), ideas, and theories. He operates Sims Cattle Company, LLC along with three other generations currently active (though in varying degrees!) in the business. Shanon and his wife, Melinda, were active in Executive Link for two years and used that time create a business that is (hopefully) attractive to their children, Kagan and Jentry.

  Kyle Marshall, an EL member for 8 years, displayed a knack for identifying core issues and helping his boardmates identify and evaluate options. In addition to restructuring his own ranch to increase the carrying capacity and produce a healthy profit, Kyle helped many of his boardmates produce powerful results. Kyle lives with his wife Kristin and their children Trent, Chloe, and Cody on their ranch in the Sandhills of Nebraska where their main enterprise is custom grazing. They enjoy life on the ranch and chasing their kids around to all their activities, especially rodeo.

  Dave Pratt is a Ranching For Profit School instructor. In addition to his wealth of experience, Dave has a tool box full of simple but effective facilitative processes. Those processes have earned Dave a reputation for helping people get to the heart of the problem and find win-win solutions.

  Derek Schwanebeck ranches with his family in the Sandhills of Western Nebraska near Ellsworth. Derek and his wife Leesa are graduates of Ranching for Profit and long time members of Executive Link. Derek shows a unique skill in asking the questions no one else has considered and pushing EL members to create the businesses they want to build. Through experience with his board and in his business Derek understand the facilitative processes used in EL and often employs the processes during board meetings to help members get results. Derek is passionate about education for ranchers hosting annual grazing schools and stockmanship classes on his ranch that are attended by ranchers from across the US and Canada.

  Melody Villard attended the Ranching for Profit School in 2011 and saw the benefit of becoming an EL member immediately after the school. Together with her husband, Albert, they spent 6 years learning and growing themselves and their business in the EL. The Villards own and a range sheep operation in northwest Colorado. They have four children: son, Kelton and daughters Chloe, Rylee and Tess. Strategic thinking, creative problem solving, and adaptability are some of her top strengths lending to positive and productive discussion and outcomes.

  Melinda Sims graduated from the University of Wyoming in 2000 with a degree in Animal Science, focusing on production. While at UW she met and married her husband, Shanon. After college they began working for the family business, Sims Cattle Company, in McFadden, Wyoming. They have two children, a son, Kagan, and a daughter, Jentry, who are the fifth generation on the ranch. Throughout her 22 years on the ranch, Melinda has become very involved in every aspect of ranching, from daily management of animals and land to long term planning and business management. She attended Ranching For Profit in 2020 and 2021, and has been an Executive Link member for 2 years. Melinda strives to understand holism, how it applies to Sims Cattle Company. She has worked diligently with Shanon and his family to breed profitable cattle that work in their environment using Ranching for Profit principles.

• OUR OFFICE STAFF

  Teachers and facilitators are supported by a highly effective, dedicated team at the RMC office.

  

  Left to Right, Jamie Rasnake, Dallas Mount, Marilyn McKinley and Candy Anderson

  Not pictured – Jordan Steele  and Andrea Davis-Cetina as she is based out of Maryland
  

  Dallas Mount is the owner of Ranch Management Consultants (RMC) home of the Ranching for Profit School and the Executive Link program. Dallas has led RMC since 2019 and worked with hundreds of ranchers across the US, Canada and Australia to position their business for economic profit and ecologic health. After working with University of Wyoming Extension for 18 years, Dallas started teaching the Ranching For Profit School in 2012 and quickly established himself as an elite instructor. Dallas hold a BS and MS from Colorado State University and has spent time working in cow-calf, feedlot, yearling, haying and grazing operations. Dallas, his wife Dixie, own and manage a grazing operation near Wheatland, WY. RMC is focused on creating profitable businesses, with healthy land and happy families.

  Jordan Steele is director of operations for RMC. Jordan grew up on a cow-calf operation near Aladdin, WY before completing his Master’s Degree in Agricultural Economics at the University of Wyoming. After college, Jordan worked for the Kansas Farm Management Association through Kansas State University for 7 ½ years where he specialized in agricultural business record keeping, financial analysis and interpretation, and income tax preparation for farmers and ranchers in 17 counties of NW Kansas. Being familiar with Ranching for Profit principles since college, Jordan attended his first full RFP school in 2017 and was instantly hooked on how well the program delivery ties together the people, money, and production areas of ranching.
  Jordan and his wife Jori welcomed their first child in August 2022 and are excited to be back in the Cowboy State of Wyoming. Both have a heart for lifelong learning and continue to improve on their own ranch management skills. In their free time, Jordan and Jori enjoy team roping, hunting, and anything else horseback.

  Marilyn McKinley is the lead admin/office manager with RMC and joined the team in October 2019 when RMC relocated to Wheatland, WY. Marilyn is a native of Wyoming. She is married to Brett and has 5 kids Andrew & Hannah, Jacob, Jeremy & Sadie. Marilyn worked with Dallas at the University of Wyoming Extension for five years before making the jump to RMC. Marilyn loves helping RMC clients with any and everything related to accessing RMC services. Our clients love her friendly and kind manner and positive attitude. Marilyn’s passions include her faith, family, mission trips, baking, and St. Louis Cardinals baseball.

  

  Candy Anderson joined the staff at RMC in May of 2021 as a part-time office admin person. Although officially retired, Candy appreciates the opportunity to share her past office experiences, yet continue to grow with RMC. Having grown up on a cow/calf operation in eastern Colorado, she understands the importance of the mission to educate and promote the principles of Ranching for Profit.

  Candy has three sons, five grandchildren and is married to Rick. In her spare time she enjoys chasing grandkids, baking, and quilting.

  Jamie Rasnake is the bookkeeper for RMC. Jamie is a native of WY, born  and raised in Torrington area. Jamie’s responsibilities include oversight of accounts payable and receivable, payroll and financial record keeping. Jamie has a degree from the University of WY in Ag Business. Jamie and her family also raise cattle and farm near Torrington, WY. She is married to Tim and has two kids, Kaylee and Chase.

  Andrew Morris is our Executive Link Coordinator. He grew up in Ohio on a beef and crop farm. He attended Ohio State University, Ag Tech Institute, majoring in beef management. When he married his wife Abby in 1996 they began their own beef operation with registered and commercial cow/calf and a retail grass finished beef enterprise. While searching for ways to improve their business they found RMC and attended their first Ranching for Profit School in 2017. Armed with new tools and a desire to expand the business, Andrew retired from a firefighting career and moved their operation to southeast Oklahoma in 2018 and began ranching full time. With the help of Abby and their 3 children Cole, Josie, and Lane they developed a working ranch from the ground up with cow/calf, small ruminant and hunting enterprises. Andrew and Abby have been Executive Link members since 2019 and credit much of their success to the program. Andrew is passionate about the experience he has had in EL and is excited to be able to share the same opportunities with others. Andrew and Abby are taking advantage of their success and currently living near Salmon, Idaho and enjoying all that comes with life in the Rockies.

  Andrea Davis-Cetina is the social media director of RMC, she manages all of our social media accounts providing business resources for ranchers and farmers. She also assists in marketing our programs through our online presence and oversees ProfitTips. Andrea knows from personal experience the difficulty in accessing quality agricultural information, she prides herself on sharing information that can help improve business operations on any ranch or farm. Andrea holds a BA in Sustainable Agriculture with a focus on Local Food Systems from Hampshire College. When not in front of her laptop, she can be found out in the vegetable field where she is the owner/ farmer of Quarter Acre Farm, a certified organic vegetable operation on the Eastern Shore of Maryland.